Harnessing the wee of future champions!!! I hope you're using their products Kell, how is your little one every going to rise to the very top if he doesn't have something corporate to poo in???
The P& G 'Thanks to Mums' advert makes my soul sick. We all know that parents of young athletes spend a fortune and put themselves out for their kids in whatever they can.
But don't all parents??? When I'm roused from my bed at 2am to go collect my son from work because he's working late shift in a kitchen to pay for college, and there's no late bus, when we're paying for his board and food so he can get to work and college. Decent parents do that stuff as a matter of course, and don't need an overly sentimental advert patting them on the back.
If only there was a gold medal for marketing madness. We would definitely win that!
The Olympic commission don't want people involved in the event to think it was a sponsored kebab house. But apparently its perfectly acceptable for spectators and participants alike to eat McDonalds, Coke and Mars products!!!!
When we are all more than aware that if we did consume these products on a regular basis we couldn't run up the stairs let alone win a medal.
Its the ridiculous assumption that you could be like an Olympic athlete if you BUY this product. It makes a mockery of all the training, focus and the years of gut wrenching hard graft that they have gone through.
I don't blame the athletes, they've earned the right to make a few quid in endorsements and thats the only way they can make money, but being force fed this tripe is driving me do-lally.
And Usain Bolt has done so much running about for Virgin and Visa he'll be knackered before he even gets there.